Promotion of fair competition

Essence

A trademark can be cancelled if it is registered and used in bad faith.

Specifics

The case shows a complex strategy applied to oppose an unfair competitor who registered a generic term as a trademark.

Сlaims
and the
World

Important

International brand protection is a complex process that involves simultaneous actions on the territories of several states.

Details

Each state has its own trademark registration procedure, as well as reasons to refuse registration.

The Emperor

Important

Efficient brand protection relies on the registration of a series of trademarks that includes special “non-traditional” trademarks

Details

The case of protection of the porcelain set produced by the Imperial Porcelain Manufacture presents the comprehensive approach to the protection of the unique marketing identifiers of a brand.